Work and Collaborations
Education:
Born and raised in Switzerland, Pascale Willi received her BA in Visual Communication in 1993 from the School of Art and Design Zurich. In 1994, she moved to New York, and has since then collaborated with many inspiring artists, museums, organizations and corporations internationally.
Expertise:
Art Direction. Graphic Design. Photography. Web Design.
Recent Book Projects MoMA:
Marina Abramovic, The Artist Is Present, MoMA, The Museum of Modern Art, New York
Aernout Mik, MoMA, The Museum of Modern Art, New York
Into the Sunset, MoMA, The Museum of Modern Art, New York
Thomas Demand, MoMA, The Museum of Modern Art, New York
Douglas Gordon, Timeline, MoMA, The Museum of Modern Art, New York
Kiki Smith, Prints, Books & Things, MoMA, The Museum of Modern Art, New York
Cindy Sherman, The Complete Untitled Film Stills, MoMA,The Museum of Modern Art, New York
Perfect Acts of Architecture, Wexner Center/MoMA, The Museum of Modern Art, New York
Other Book Projects:
Double Take, Public Art Fund, New York
Sabine Bitter/Helmut Weber, Live like this, Kunsthaus Graz, Austria
The Best Surprise Is No Surprise, e-flux and JPR I Ringier, New York/Zurich
Bessie Nager: hrönir, Kunstmuseum Solothurn, Switzerland
Wiedemann/Mettler: Subkutan, Morbus infinitus, Scheidegger & Spiess, Zurich, Switzerland
Anton Vidokle, Here, There, Elsewhere, Krabbesholm, Denmark
Tony Oursler, Williams College Museum of Art, Williamstown, MA
Ashtanga Yoga NY, Tribute Book Sri K. Pattabhi Jois, NY/Mysore
Artists to Artists, The Marie Walsh Sharpe Art Foundation, New York
Selected Print Projects:
Karim Ainouz, Filmmaker, New York
ALMA - Art Collective, Zurich
AVAC, New York
Birdseye Architecture, Vermont
Boss Models, New York
Bristol Yoga, Bristol
Bronx Museum, AIM, New York
Can Resources, New York
Cibo Matto, Warner Bros. Records, Los Angeles
Dr. Alkaitis Skin Care, New York
e-flux, New York/Berlin
Exum Photography, New York
Fernlund Logan Architects, New York
Fidelio, Fashion, Zurich
Fox Lorber Film, New York
Fruit, Art Magazine, New York
HIVplus Magazine, New York
IDA 14, Zurich
IRMA, Aids Chicago, Chicago
Koosil-ja Hwang, Dance KK, New York
Kunsthaus Graz, Bitter/Weber, Graz, Austria
Zoe Leonard, Museum of Art, Glarus, Switzerland
Martin Leuenberger, Furniture, Zurich
LAVA, Dance Company, New York
List Magazine, Lisa Ano, Serge Becker, New York
LTB Media (Art&Auction, Modern Painter, Gallery Guide), New York
Martha Rosler Library @ e-flux.com
MoMA, Museum of Modern Art, New York
Mongrel Media, New York
Namarupa, NY
The New Festival, New York
Nicole Eisenman, Rice Art Gallery, Houston
Place, Public Relations & Communications, New York
Random House, New York
Project Achieve, New York
Public Art Fund, New York
red flower, beauty and personal care line, branding/packaging, New York
Rice Gallery, Houston
Shanti Thakur, Filmmaker, New York
Soundwalk, Varanasi–The City of Light, New York
Space 101, Pittsburgh
Swiss Radio, Basel (with Mihaly Varga)
Swiss Government Cultural Campaign, Bern (with Mihaly Varga)
Swatch, New York/Switzerland
TAG, Treatment Action Group, New York
The Charles Hotel, Boston
The Swiss Institute, New York
Thread Waxing Space, Spectacular Optical, New York (with Klaus Kempenaars)
Trembling Before G-d, Tomboy Chick Productions, New York
TRANS>Arts.Cultures.Media, Magazine, New York (with David Buddenhagen)
White Columns, New York
Pascale Wiedemann, Artist/Designer, Zurich
We-actx, Rwanda/San Francisco
92nd Street Y, New York
Selected Web Projects:
1996-98: Senior Designer for Swatch, New York
(S)Watch Designs for 1995/96/97/98 Collections
Art Exhibitions/Awards:
1998 - Freie Sicht aufs Mittelmeer, Kunsthaus Zurich, Group Show
2000 - Entre Femmes, Casino Luxembourg, Luxembourg, Group Show
2003 - Young Guns, Exhibition at The Art Director Club, New York
2004 - New York Book Award for Perfect Acts of Architecture, MoMA
2004 - New York Book Award for Cindy Sherman, The Complete Untitled Film Stills, MoMA
2005 - New York Book Award for Kiki Smith, Prints, Books & Things, MoMA
2010 - New York Book Award for Into The Sunset, MoMA
Additional Skills:
we speak german, english, italian, french
Contact:
p + 917.378.7117